Genshin Impact isn’t just showing up at Gamescom 2025 — it’s taking over. HoYoverse pulled back the curtain on the game’s next big expansion, giving fans their first in-game look at new character Flins and teasing the mysterious new region, Nod-Krai. Oh, and yes — there’s a flashy booth, exclusive merch, live performances, and even themed snacks.

Meet Flins: Lightkeeper, Wild Hunt Slayer, New Favourite?

The fresh trailer, A Lantern in the Night, gives us a taste of Flins, a Lightkeeper warrior with the kind of calm swagger that screams “I’ve got this.” He makes his debut in Nod-Krai, standing tall against the looming threat of the Wild Hunt. Expect him to be a key player when the expansion drops.

Nod-Krai: A Dark New Chapter

Nod-Krai isn’t just another region on the map — it’s the stage for the game’s major annual expansion. The new chapter pulls in factions from across Teyvat and sets the tone for where the story heads next. Think colder, darker, and a lot more dangerous.

Gamescom Booth: Cosplay, Challenges, and Café Snacks

Over at Hall 6, Booth C031, Genshin fans are stepping into Nod-Krai for the first time via a fully decked-out immersive booth. Here’s what’s waiting:

  • Help Flins fight the Wild Hunt in an interactive challenge
  • Stage shows with cosplay and live band performances
  • Exclusive merchandise to drain your wallet
  • Limited-edition bites from the HoYoverse Café

Can’t make it to Cologne? Rocket Beans TV has you covered with live streams straight from the show floor.

Extra Perks: UGREEN, HOLY, and Samsung Collabs

The booth runs August 20–24, with extra support from UGREEN and HOLY. If you swing by Samsung in Hall 9, you’ll also get hands-on time with Genshin’s summer map and events across mobile, PC, and PlayStation 5.

Genshin Impact’s fifth Gamescom appearance looks like its biggest flex yet — a new hero, a new region, and enough in-person spectacle to make you wish you booked a flight.